Release Date: December 11, 2002

Princeton String Academy Signs with Ellsworth Kaye

Princeton, New Jersey - December 11, 2002 - Princeton String Academy, a private music school, has signed Ellsworth Kaye as agency of record, primarily handling special events and communications services.

"We rely on the agency to organize and promote our solo recitals and other special events, and for key communications with our students' parents and parents of prospective students, including all website content," said Music Director Paul Manulik. "Performance events are important for students, and parent education is a critical component in the success of the student's music education. By using Ellsworth Kaye, I can focus more of my efforts on teaching and on curriculum development."

Princeton String Academy uses Talent Education, more commonly called the Suzuki Method, to teach violin and viola to children as young as three. The Suzuki Method trains the ear before the eye. Students are taught basic listening and playing skills before note reading is introduced, in the same way children learn to speak and understand language before reading is introduced.

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About Princeton String Academy:
Princeton String Academy with Music Director Paul Manulik offers violin and viola instruction to students as young as three. Using the proven Suzuki Method that emphasizes development of natural talent, students study in both private lessons and weekly group classes. The private school was founded in 2000 and has an enrollment of 50 students. For more information, go to www.stringacademy.info.

About Ellsworth Kaye, Inc.:
Marketing communications agency Ellsworth Kaye Inc. builds effective stakeholder relationships for clients. To meet client's short-term and long-term objectives, the firm creates the appropriately balanced mix of public relations, market research, advertising, direct communications and partnership liaisons. Clients include industry leaders and emerging companies in technology, lifestyle and manufacturing. Founded in 1993, the privately held firm has offices in Princeton, NJ and New York, NY.